Andrew Lowen and Sean Bradford, from Next Level Web, talk about how to get the most out of your crowdfunding campaign.

We spend most of the time talking about different aspects of marketing and break down examples from our own campaigns of what worked and what didn’t.

The post How to Get the Most out of Your Crowdfunding Campaign with Andrew Lowen and Sean Bradford appeared first on Board Game Design Lab.

Rob Dougherty, founder of Wise Wizard Games, talks about how to run a successful publishing company.

We talk about how Rob got started, how to actually make money, how to use Kickstarter effectively, and more.

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Arthur Franz, founder of Uplink Underground Games, discusses what it looks like to run a publishing company that’s based on print-on-demand manufacturing.

We talk about pros and cons, pricing challenges, community building, and more.

The post [BGDL Community Spotlight] Print-on-Demand Publishing with Arthur Franz appeared first on Board Game Design Lab.

Carla Kopp, from Weird Giraffe Games, discusses how to multiply your time and get more done.

Carla runs multiple companies while also designing games and creating solo modes for other designers’ games, so she’s had to figure out how to create more hours in the day. We talk about time management, scheduling, and all sorts of other things.

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Carol Mertz and Elan Lee, from Exploding Kittens, discuss how to build a community.

​​We talk about their record-setting Kickstarter campaign, building relationships with customers, guerrilla marketing techniques, and what it looks like to focus on the “crowd” portion of crowdfunding.

And be sure to check out their latest Kickstarter project, Hand to Hand Wombat, HERE.

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Kevin Carroll and Steve Mark, designers of Tenzi and owners of Carma Games, discuss how they built a game publishing company that’s made several million dollars.

They tell their origin story, share guerrilla marketing techniques, discuss mistakes they’ve made, and much more.

Also, you can get 20% off in the Carma Games online store by using coupon code BGDL.

The post Building a Million Dollar Board Game Company with Kevin Carroll and Steve Mark appeared first on Board Game Design Lab.

Thomas Covert, founder of the Board Game Revolution Facebook group, dives into how to promote your game in Facebook groups without seeming like a slimy used car salesman.

We talk about asking for feedback, how to create engaging posts (and when to post them), paid promotion, and more.

The post [BGDL Community Spotlight] How to Promote Your Game in Facebook Groups with Thomas Covert appeared first on Board Game Design Lab.

Jasper Burch, founder of Pine Island Games, dives into business plans and why you probably need one.

The post [BGDL Community Spotlight] Creating a Business Plan with Jasper Burch appeared first on Board Game Design Lab.

Hersh Glueck, founder of Hero Time Manufacturing, discusses the most common pitfalls and frequently asked questions when it comes to printing a board game.

Hersh lives in China and started a manufacturing company several years ago, so he has a ton of experience and knowledge when it comes to bringing a game to life. We also get into logistics and fulfillment during the episode.

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Marvin Hegen, designer of Mindbug, discusses how to use a blue ocean strategy in game design and game publishing.

We talk about blue ocean vs red ocean concepts, how the strategy can help you pitch games, marketing, and more.

The post Using Blue Ocean Strategy in Game Design with Marvin Hegen appeared first on Board Game Design Lab.

Carol Mertz, senior game designer at Exploding Kittens, gives us a behind the scenes look at the inner workings of a major publisher.

We talk about timelines, working with internal and external designers, pursuing excellent game ideas, how to get a job at Exploding Kittens, and more.

The post A Look Behind the Scenes at Exploding Kittens with Carol Mertz appeared first on Board Game Design Lab.

Justin Gary, designer of Ascension, talks about his personal process for designing and publishing games.

Justin has designed and released a ton of hit games over the years and worked in lots of different segments of the gaming industry, so he has a ton of great tips and advice.

The post How to Design and Publish Games with Justin Gary appeared first on Board Game Design Lab.

Andrew Lowen, designer of Deliverance, talks about going through the process of deciding between traditional publishing and self-publishing.

We talk about the pros and cons on both sides along with how to make things work if you go the self-publishing route.

And be sure to check out Andrew’s game, Deliverance, on Kickstarter HERE.

The post Why to Self Publish…or Not with Andrew Lowen appeared first on Board Game Design Lab.

Marco Pecota, designer of Legions of Steel, discusses the ways he’s engaging with the fans of his game. We talk about building a community, releasing bonus content, reaching out to your fans for feedback, and more.

The post [Community Spotlight] Customer Engagement, Support, and Satisfaction with Marco Pecota appeared first on Board Game Design Lab.

Joe Slack, designer Relics of Rajavihara, talks about the many different jobs in the board gaming industry and how people have found their way to those jobs.

Joe recently released a book devoted to this topic, so we talk a lot about what he found through his interviews and research.

And you can find Joe’s latest book about jobs in the gaming industry HERE.​

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Dennis Furia talks about the board game identity pyramid.

The pyramid is an excellent tool and framework to help you break down a game into its main selling points and help you figure out the why, what, and how behind your game.

You can find more about the pyramid HERE.

The post The Board Game Identity Pyramid with Dennis Furia appeared first on Board Game Design Lab.

Laura Hoffman, COO of Game on Tabletop, discusses the ins and outs, pros and cons of crowdfunding your game.

Game on Tabletop is a crowdfunding platform specifically for board game campaigns, and Laura has a ton of experience working with creators and project managers.​

The post Why You Should Crowdfund Your Game (or Not) with Laura Hoffman appeared first on Board Game Design Lab.

Wade Hayes designer of Poetic License, dives into everyone’s favorite topic…taxes. We talk about lots of the major accounting topics designers and publishers need to be aware of.

Wade is a tax pro, and this episode will be super helpful in making sure you stay in the government’s good graces (assuming you’re in the U.S.).

Here’s an excellent tax guide PDF Wade created.

And be sure to check out Wade’s game, Poetic License, on Kickstarter HERE.

The post Taxes for Designers and Publishers with Wade Hayes appeared first on Board Game Design Lab.

Sara Perry, designer of Gift of Tulips, talks about all the many angles of shipping and logistics.

Sara handles logistics for quite a few publishers (including me), and we talk about vetting fulfillment partners, shipping rates, what to think about if you’re just a game designer, and more.

And be sure to check out Sara’s game on Kickstarter HERE.​

The post Board Game Logistics and Fulfillment with Sara Perry appeared first on Board Game Design Lab.

Debbie Moynihan, COO of White Wizard Games, discusses how to market yourself, your game, and your company.

Whether you’re a designer pitching to a publisher or wanting to run Kickstarter campaigns of your own, you’ll find some great wisdom in this one. Debbie also breaks down the seven P’s of marketing.

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