Normale Ansicht

bt284 Content Creation

20. April 2026 um 08:00

Shownotes

Ein Blick hinter die Kulissen des Brettspiel-Contents: In der von Johannes (Ministerium für Brettspielspaß) geleiteten Talk-Runde wird der Beeple-Talk seriös. Gemeinsam mit Astrid Diesen (Fairplay), Podcaster Christian Beer (Podcast Behind Board Games), YouTuberin Lisa (Couple of Dice) und Instagrammerin Sandra diskutiert er kritisch über den Spagat zwischen Hobby und Professionalisierung.

Themen sind unter anderem die internen Netzwerke der verschiedenen Kanäle, die flüchtige Natur von Social Media und die Zukunft des Print-Journalismus. Fühlen sich Content Creator*innen in der Brettspielszene eigentlich als Influencer? Wie unabhängig können sie sein?

Unsere Gäst*innen erreicht ihr unter folgenden Links:

Datum der Aufnahme: 12.04.2026

Online seit: 20.04.2026

Feedback

Wer den Beeple Talk unterstützen möchte: Die Freude ist groß, falls Ihr den Podcast bei z.B. Apple Podcasts rezensiert oder bewertet. Für alle jene, die Apple Podcasts nicht verwenden, gibt es die Plattform Panoptikum, auch dort kann eine Empfehlung ausgesprochen und bewertet werden, aber auch ein eigenes Podcasthörerprofil erstellt werden. Und natürlich freuen wir uns auch über Bewertungen auf all den anderen Plattformen, über die Podcasts gehört werden können.

Ganz besonders toll ist natürlich, falls Ihr Euren Mitspielern vom Beeple Talk erzählt.

Über den Beeple Talk

Der Beeple Talk ist mit allen Episoden unter dem folgenden Link erreichbar. Ziel ist es, Episoden mit wechselnden Themen rund um Brett- und Kartenspiele zu machen. Zum beeple Talk treffen sich regelmäßig einige Mitglieder von Beeple, dem Brettspiel-Blogger-Netzwerk.

Beeple Talk – Der monatliche Podcast von Beeple – https://www.beeple.de

Podcast-Plattformen

Natürlich findet sich der Beeple Talk auf den bekannten Plattformen für Podcasts, insbesondere Apple Podcasts

beeple Talk auf Apple Podcasts – https://itunes.apple.com/de/podcast/beeple-talk/id1449578291?l=en.

Der beeple Talk ist ein kostenfreies Format. Solltest Du für das Hören auf Deiner bevorzugten Plattform eine Gebühr zahlen müssen, so erfolgt dies ohne unsere Zustimmung. Wir sind und bleiben kostenfrei zu empfangen.

Fehlt Dir auf Deiner bevorzugten Plattform der beeple Talk, freuen wir uns über einen Hinweis.

beeple Chat

Die Kanäle des beeple Brettspiel-Blogger-Netzwerks betreiben einen Discord-Server, auf dem sich eine tolle Community täglich über Brettspiele austauscht. Falls Ihr dazukommen möchtet, diesem Link folgen oder eine E-Mail senden.

Intro/Outro

Epic Song by BoxCat Games

One Year of Weekly Podcasting

12. März 2026 um 14:08

Almost exactly 1 year ago today, Mitchell and I recorded our first episode of the 30-minute Positively Board Gaming Podcast. Today we will record episode 52 for release next week (episode 51–focused on the mechanism of delayed gratification and custom dice–went live this morning).

As much as I enjoy chatting with Mitchell, I was nervous about adding yet another form of content to my current weekly schedule for Stonemaier Games: 2 articles, ~4 videos, 1 livecast, and 7 Instagram posts, plus monthly Rolling Realms liveplays and quarterly launch videos and design diary posts. Creating all that content takes time, as does participating in the ensuing conversations.

Also, I know from years of being a guest on podcasts that it’s really easy for a 30-minute conversation to end up more like 60+ minutes if you include the preparation, warm-up, the podcast itself, and the post-recording chat. I’ll say yes to pretty much any podcast or video chat, but after 30 minutes I start to check out as I think about all the other work I need to do (and want to do).

Despite these concerns, I’ve found myself looking forward to 30 minutes with Mitchell each week, and it seems that people have enjoyed our positivity as well. I don’t know the audio stats, but the videos average around 1,000 views with great discussions in the comments.

Here are a few key things I’ve learned and remained mindful of during the first year of Positively Board Gaming (and as an avid listener of many podcasts):

  1. The delicate balance between familiarity and inclusivity. Any episode might be a listener’s 50th experience with our podcast or their 1st. I want repeat listeners to feel a sense of comfort from the podcast, like they’re just hanging out with friends. But I also want a new listener to feel welcome. We’re still navigating this balance: When do we overexplain the format (e.g., we don’t need to tell listeners that we’re going to discuss a treat of the day–they know what a treat is) and when do we underexplain it (e.g., is it relevant to tell people that neither of us knows the other person’s topic each week)?
  2. The delicate balance between dialogue and monologue. Mitchell and I each bring a topic to the table each week, and we allot around 10 minutes each. 10 minutes can fly by when it’s a back-and-forth dialogue (which is my preference, as I talk to myself on camera all the time), so I try to ensure that the person who raised the topic has the time to share what they wanted to say about it.
  3. The delicate balance between focus and variety. As a podcast listener, I find that I’m the most drawn to gaming episodes about 1 specific game, maybe 2 at most. Tabletop Takeaway, One-Stop Co-Op Shop, and Lens & Veil are a few that do this well, though there are others (like The Secret Cabal) that have a more varied chat before focusing on a specific game–I like that too. However, I find myself less inclined to only discuss 1 game on our podcast because there isn’t much Mitchell can say about it if he hasn’t played it too. Perhaps I’ll experiment with this in the future to see if can work.

I’m guessing that the balance I’m describing isn’t unique to us, hence why I’m sharing it here. Whether you’re a content creator or a listener/viewer, I’d love to hear your thoughts about how podcasts balance these elements and what makes keeps you coming back to the podcasts you love. Feel free to also share your favorite gaming and non-gaming podcasts!

New episodes of Positively Board Gaming are available every Thursday morning on YouTube and various podcast platforms. Also, I highly recommend the Overcast podcast app–it is heads and tails above any podcast app I’ve used in the past.

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If you gain value from the 100 articles Jamey publishes on this blog each year, please consider championing this content! You can also listen to posts like this in the audio version of the blog.

3 Takeaways from the Most-Watched Tabletop Game Videos

03. November 2025 um 23:30

Today I was looking through the recent YouTube videos of a content creator, and I happened to notice that a certain type of video garners significantly more views than other videos. It’s a type of video I don’t make or watch, so it really stood out.

I decided to look at a handful of tabletop YouTube channels that post a variety of videos to see if their audiences were just as interested in this type of video. And they are!

Here are the channels I looked at, each of which features at least 4 different types of videos on a regular basis, along with an image showing a content cross-section:

Stonemaier Games

BlackBoardGaming

Board Game Buzz

Tim Chuon

Allies or Enemies

TheGameBoyGeek

Tantrum House

Man vs Meeple

Before You Play

For each of these channels, I looked at average views for different types of videos posted over the last few months. This was a very un-scientific process, as there are a variety of factors that can impact the views of any single video.

Here are my three biggest takeaways from this very small dataset:

People Love Anticipation

This is the type of video that surprised me the most. It’s by far the most-watched type of video on these channels.

It doesn’t surprise me that people like anticipating things; I love to look forward to specific games, books, movies, restaurants, etc. Rather, I’m surprised that videos about anticipation are so highly viewed, as they are the one type of video on this list about games that the content creators haven’t even played yet. They’re mostly talking about a game’s potential, not their experiences playing the game.

I’m truly happy that these content creators and their audiences enjoy the anticipation-style videos. However, it isn’t content that I’m personally interested in making–I want to share my excitement for games I’ve played, not games I might someday play–but it’s a great reminder about the marketing power of anticipation.

Lists Are Still Great

In an era of 30-second clips on TikTok, Instagram, and YouTube, people still seem to enjoy the option to learn about multiple games over 10-20 minutes in a single video. As much as I love a focused deep-dive into a specific game–in fact, that’s my heavy preference for podcasts–for videos I like the efficiency and order to longer lists.

The data was a good reminder that top 10 lists aren’t the only way to do this. Various creators have their own twists on variety episodes, including “if we could only keep 5 games,” “comparing these 3 games,” and “let’s talk about games we recently played.”

Playthroughs Are the Most Valued Sponsored Content

Just recently I wrote about how content creators can (if desired) earn a little revenue from paid, non-opinion content like previews and rule videos. However, it seems that playthroughs are the clear winner if a publisher is considering a content sponsorship.

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Data aside, my motivation for creating YouTube videos is almost entirely driven by the intersection of two factors: (a) What our audience enjoys and (b) what I’m passionate about filming. I’m not going to make something that isn’t true to me (e.g., absolutely no hate-bait) or if very few people engage in it (considering not only views, but comments and likes too).

What’s your takeaway from this data? Again, it’s a very small cross-section, so I’d love to hear your observations from other channels too.

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Also read:

If you gain value from the 100 articles Jamey publishes on this blog each year, please consider championing this content! You can also listen to posts like this in the audio version of the blog.

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